If you were to ask anyone who the leading brand in the theme park industry today is, the answer you would undoubtedly get is Disney. For over 50 years, Disney’s theme parks have entertained guests and created millions of memories. The men and women who helped Walt Disney create these places of wonder, better known as Imagineers, have achieved legendary status among theme park enthusiasts all over the world.

One of the most beloved among them is the one and only Rolly Crump, whose creations and achievements can be seen not only in Disney Parks, but also in other theme parks, casinos, & cultural centers worldwide. Rolly was instrumental in designing some of the most iconic imagery for Disney projects, including their contributions to the 1964 World’s Fair in New York, it’s a small world, The Enchanted Tiki Room, and many more. Because of his hard work and many contributions to the company, Rolly was inducted as a Disney Legend in 2004.

It’s Kind Of A Cute Story… will be the first, and only, book of its kind, allowing Rolly to share the story of his life as an artist, in his own words and pictures.

Rolly has hundreds of stories to share about his long & varied career, with most of them being laugh out loud entertaining. They all weave into the incredibly interesting narrative of his life and accomplishments.

While the bulk of the book will be about his time working for Walt Disney Animation & his extensive work at the Disney Parks, it will also include tales from his other projects, including The Golden Nugget Casino in Atlantic City, NJ, The Cousteau Ocean Center in Norfolk, VA, Ringling Bros. and Barnum & Bailey Circus World, and much, much more.



It’s Kind Of A Cute Story…


A Memoir by Disney Legend Rolly Crump, as told to Jeff Heimbuch




Rolly Crump – A true “original,” even among Imagineers, Rolly drew forth genius in others. Born February 27, 1930, in Alhambra, California, Rolly took a pay cut as a “dipper” in a ceramic factory to join Walt Disney Studios in 1952, and to help pay bills, built sewer man holes on weekends. He served as an in-between artist and later, assistant animator, on various classic Disney films.

In 1959, he joined show design at WED (Walter Elias Disney), Enterprises, now known as Walt Disney Imagineering. There, he became one of Walt’s key designers for some of Disneyland’s groundbreaking new attractions and shops, including Haunted Mansion, Enchanted Tiki Room, it’s a small world, and Adventureland Bazaar. He continued working on and off for Disney for years, including contributing ideas to projects for Walt Disney World’s Magic Kingdom & EPCOT Center.

Aside from Disney, Crump launched Mariposa Design Group, his own design firm, and consulted on projects including Busch Gardens in Florida and California, the ABC Wildlife Preserve in Maryland, and Ringling Brothers & Barnum and Bailey Circus World in Florida, the Cousteau Ocean Center in Norfolk, Virginia, and much more.

Jeff Heimbuch – Jeff has had a love of Disney since a very young age. From the first time he stepped foot in the Magic Kingdom at the age of 4, he just couldn’t get enough. When he was old enough to finally understand how the magic happened, he fell in love even more. For years, Jeff has written on the various topics of Disney for a variety of publications, including several Disney fan sites and the popular Celebrations Magazine.

Jeff just recently moved over to one of the largest Disney fan sites on the Internet today, MiceChat.com, where he writes two columns. In “From the Mouth of the Mouse,” Jeff interviews past and current Cast Members of The Walt Disney Company, and shares their stories. In “The 626,” he dives into the rich & detailed history of The Walt Disney Company, sharing the history of attractions, forgotten characters, and many other various Disney topics.

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